LinkedIn Photos – 3 Tips for Job Seekers

MGR Accounting Recruiters in
on Dec 31, 2014. Posted inBlogging In Balance

LinkedIn is used by many different people for many different reasons.  However, for job MGR Accounting Recruiters - blank avatarseekers there definitely are some best practices that can be applied in order to improve your chances of getting noticed… in a positive way.  Some of those best practices involve the proper use of the profile photo.

  1. Don’t leave it blank.  While you generally would not want to put a photo of yourself on your resume, you generally should use a photo on LinkedIn.  Since it is common for people to use a profile photo, when you don’t have a photo it makes your profile seem more generic, distant, and incomplete.  Using a profile photo gives the viewer the feeling that they know you better, and therefore makes them more likely to contact you about opportunities.  The blank LinkedIn avatar doesn’t give your profile that approachable feel.
  2. Appropriate photos.  Although LinkedIn is a professional social media site, it certainly isn’t necessary to be wearing a business suit in the photograph.  However, career-appropriate attire in a career-appropriate setting generally works best for job seekers.
  3. Selfies & Smiles.  Another common trend is for people to use ‘selfies’ for their profile photos.  This isn’t necessarily a problem, depending on the quality, but for some reason there tend to be more selfies where people have forgotten to smile.  Whether they are just focused on taking the shot or there is just no one there to say “smile”, I’m not sure; but, it’s definitely more common for the straight-faced or frowning pictures to be selfies these days.  If you are looking for a job, make sure you are smiling in the picture.  It can make a huge difference in whether or not someone reviewing your profile decides to contact you about an opportunity.

Profile pictures and LinkedIn certainly aren’t the only thing that matters in your search, but by double-checking your profile page and making sure the picture is truly the image you wish to portray to potential employers, you increase your chances of getting the job you want.

I wish you the best in your search.

Mark Goldman CPA